004 - Building Your Brand on Social Media With Robert Gardner (Part 2 of 4)

Jan 27, 2020

About This Episode

Welcome back to part 2 of this 4-part interview with Robert Gardner. In this episode we dive further into the different ways Robert is using social media to promote his brand & what he looks for in a successful marketing strategy.

What To Listen For

• How Robert uses & applies advice from Gary Vaynerchuk.

• How to sell services on social media without being overly pushy.

• Why he documents so much of his work and life

• The 3 metrics Robert looks for to determine success on social media content

• The value of being controversial & notable in marketing

• How & why you should “kill them with kindness”

• How and why Robert developed his business skills

• The value of having a brand on social media

• How and why Robert sells 3 hour sessions in his private practice

• How and why you should be educating your audience through your social media channels.

About This Guest

Robert Gardner is a licensed Thai massage instructor, therapist and yoga teacher in Austin, Texas.

He came to this work after being in a drunk driving accident in college. He was a healthy, vibrant 22 year old who turned into someone who was severely depressed and in pain for years with no relief due to one tourist’s decision to get behind the wheel. He found no help from the traditional medical establishment in his home state of Louisiana and promptly dropped out of school. Working at a health food store trying to regain his health He discovered massage and went to massage school where his healing process really began.

Robert primarily use Thai massage, yoga therapy and lead yoga classes to help my clients and students. He’s been practicing the healing arts for twelve years and is here to help to assist and educate people to stimulate their own healing.

Learn more about Robert and connect with him at www.robertgardnerwellness.com or on Facebook.